Privacy Policy

Buy Smartly is aware of how much your privacy matters to you and how concerned you are with how your personal information is handled online. This website, https://www.buysmartly.co.uk (“Our Site”) respects and values the privacy of all visitors and will only collect and use personal data in ways that are disclosed in this policy and in a manner that is compatible with both Our obligations and your legal rights.

Definition and Interpretation

The following terminology in this Policy shall have the meanings set out below:

Account

indicates a login necessary to access and/or use particular Site features and regions;

Cookie

is a small text file that Our Site stores on your computer or device when you access particular pages or utilise specific features of Our Site. Section below provides information about the Cookies used by Our Site;

Personal Data

refers to any and all information on a person who can be directly or indirectly identified from that information. This refers to any personal information you provide to us through our website. The General Data Protection Regulation (GDPR), an EU Regulation 2016/679, shall, if applicable, be incorporated into this definition;

Use of Data

  1. All personal information is handled with care and kept just as long as is necessary in light of the reason(s) for which it was originally obtained. We always abide by Our commitments under the GDPR and protect your rights. See section 7 below for additional information on security.
  2. We will always have a legitimate reason for using your personal information, such as when it is required for Us to carry out a contract with You, when You have given Us your consent to use Your personal information (by subscribing to Our emails, for example), or when it is in Our Best Interests. We may use your information, specifically, for the following reasons:
    1. Creating and managing your Account;
    1. Giving you access to our site;
    1. Customising and personalising your experience there;
    1. Providing Our products and services to you (please note that in order to enter into a contract with you, we must have access to your personal data);
    1. Personalizing and adjusting Our products and services to your needs;
    1. Responding to emails you send;
    1. Sending you emails you’ve agreed to receive (you can change your mind at any time and unsubscribe using the instructions in the content);
    1. Analyzing how you use our site and generating comments to help us improve it and your user experience;
    1. Market research;
    1. Notification of a Change or Upgrade.
  3. With your permission and/or where permitted by law, We may also use your data for marketing purposes which may include contacting you by email telephone and or text message and or post with information, news, and offers on Our products and or services.
  4. We may also use your data for marketing purposes, which may involve getting in touch with you by phone, email, text message, or postal letter to share information, news, and offers about Our goods and services, with your consent and/or where permitted by law.
  5. As described below, third parties whose content appears on Our Site may employ third-party Cookies. For additional details about managing Cookies, please see below. Please be aware that We have no control over the actions taken by such third parties or the data they collect and use. We urge you to review any such third parties privacy policies.
  6. You have the right to revoke your consent at any time for Us to use your personal data and to ask that We remove it.
  7. We don’t keep your personal information any longer than is required in light of the reason(s) it was initially gathered.

Storing Data

  1. Your personal information is only retained by us for as long as is necessary for the purposes outlined in section 6 above, or as long as you give us permission to do so.
  2. Your information will only be kept in the United Kingdom or the European Economic Area (the EEA), which is made up of all EU members plus Norway, Iceland, and Liechtenstein.]
  3. We place a high priority on data security; therefore, we have put in place appropriate physical, technical, and administrative safeguards to keep the data we collect through our site safe.
  4. Despite the security steps We take, it’s important to keep in mind that data transfer over the internet may not be totally safe, therefore you should exercise caution while sending data to Us online.

Sharing Data

  1. We will not divulge any of your information to any third parties for any reason.
  2. Under certain conditions, We may be compelled by law to disclose certain data that We hold, which may include your personal information, such as when We are involved in legal proceedings, when We are adhering to legal requirements, a court order, or a governmental authority.
  3. We might disclose your information to other firms in Our group, which includes Our holding company and its subsidiaries.
  4. On occasion, we might enter into agreements with outside parties to deliver goods and services to you on our behalf. These could involve things like processing payments, product delivery, search engine features, marketing, and advertising.

Use of Cookie

Some first-party Cookies from our site may be stored and accessed on your computer or device. First-party Cookies are ones that we set directly and only for our own use. We employ cookies to allow and enhance your usage of our site as well as to provide and enhance our goods and services. You might also get certain Cookies from third parties on your computer or device if you use Our Site. Cookies set by websites, services, and/or entities other than Us are referred to as third-party cookies. On Our Site, third-party cookies are utilized for advertising purposes. Additionally, the term “website analytics” refers to a group of tools used to gather and analyze usage data, giving Us a better understanding of how users interact with Our Site.

Modifications to Our Privacy Policy

This Privacy Policy may occasionally change (for example, if the law changes). When you use Our Site for the first time after any changes have been made, you will be deemed to have accepted the Privacy Policy’s terms. Any modifications will be promptly announced on Our Site. You should frequently check this page to stay current.